Categories IGNOUIGNOU ASSIGNMENTSM.Com Year 2MCO-06: Marketing Management

MARKETING ENVIRONMENT AND IMPACT OF DEMONETIZATION ON THE MARKETING ENVIRONMENT IN INDIA

Question 1. What do you understand by marketing environment? Discuss the impact of demonetization (ban of Rs. 500 and Rs. 1000 notes) in November, 2016 on the marketing environment in India in the short term and long term.

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About the author

Having on his soul, the passion to be the Virtuoso of the enumerated aspects of commerce, Dipesh Aggarwal is indulged in the constant process of absorbing the maximum from the infinite knowledge pool available. Mentoring the youth has proved to be his successful manoeuvre in contemplating, analysing and executing his understanding of varying and crucial aspects.

3 thoughts on “MARKETING ENVIRONMENT AND IMPACT OF DEMONETIZATION ON THE MARKETING ENVIRONMENT IN INDIA”

  1. Please share answer Q2 b of MCO-06 .
    Your solutions are very helpful for preparation for exam and assignments as well.

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