Categories IBO-02: INTERNATIONAL MARKETING MANAGEMENTIGNOUIGNOU ASSIGNMENTSPGDIBO - 1st Year

Compared with Products, Marketing of Services Posses Distinctive Challenges to International Marketers and Barriers to International Marketing of Services

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POST GRADUATE DIPLOMA IN INTERNATIONAL BUSINESS OPERATIONS – PGDIBO Solved Assignments for January 2018 and July 2018 Admission Cycles

PGDIBO Tutor Marked Solved Assignment

Course Code : IBO – 02
Course Title : International Marketing Management
Assignment Code : IBO-02/TMA/2018-19
Coverage : All Blocks

IBO – 02 International Marketing Management Solved Assignment for 2018-19

Question 4. “Compared with products, marketing of services posses distinctive challenges to international marketers”. Explain why it is so. Enumerate the barriers to international marketing of services.

ANSWER:Compared with Products, Marketing of Services Posses Distinctive Challenges to International Marketers and Barriers to International Marketing of Services



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